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Britons resolve to get physically and financially fit in 2010

Save more and lose weight - but costs of New Year resolutions can soon rack up, says Tesco Bank

More of us are planning on making a New Year's Resolution for 2010 according to new figures from Tesco Bank. Nearly half of us (42 per cent) will start the year with at least one resolution– ten per cent up on the same time last year.

Getting physically and financially "fitter" is top of our agenda. More than half (52 per cent) of us vow to save more money and budget better at the start of the new decade as well as do more exercise and lose weight.

However, as many of us find out every year, maintaining these goals is easier said than done. Less than one in five of Britons kept up their resolutions beyond January last year. In fact, only a tiny fraction of us (6 per cent) kept our resolutions for the entire year.

A lack of staying power for the 35 per cent of people wishing to improve their health in the New Year by joining a gym, exercise class or slimming club could be very expensive.

Memberships and joining fees either paid up front or during the course of a year can eventually rack up to hundreds of pounds. A 40 pounds per month membership may not sound a lot but it equates to the best past of 500 pounds for the year.

However, while 17 per cent of us plan to make a resolution that won't cost a penny, 42 per cent of us seem totally in the dark as to what our resolutions could end up costing us.

A New Year, new you could come cheaper than you think. It can be no coincidence that one in five of us plan to walk or cycle to work next year – saving money and being active at the same time.

A Tesco Bank spokesperson said, 

"Resolutions are back in for 2010 as many of us make to look a fresh start. Whether it be giving up smoking, hitting the gym or just being more careful with our hard earned money it's great if we can achieve our goals. However, even the best intentions can fall by the wayside and it's important people are aware of the costs of making and breaking resolutions."


For more information and media enquiries please contact:

Tesco Bank press office

+44 (0) 131 274 3630 

About Us:

Tesco Bank’s goal is to make banking and insurance easier and better value for people who shop at Tesco. Tesco Bank participates in the Chartered Banker Professional Standards Board.

Tesco Bank is a trading name of Tesco Personal Finance plc. Registered in Scotland No. SC173199. Registered Office: 2 South Gyle Crescent, Edinburgh, EH12 9FQ

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