Women more savvy than men this Christmas

  • 60 per cent of women will be using money-off and discount vouchers to save money
  • 32 per cent of women use credit card points and rewards to pay for presents
  • 24 per cent of women will recycle unwanted gifts from previous years 

Women have embraced the bargain phenomenon this Christmas, according to new research by Tesco Bank.  It reveals that nearly 60 per cent plan to use money-off and discount vouchers to pay for Christmas shopping, 45 per cent will wait to buy Christmas presents on store discount days and 32 per cent will make the most of credit card points and rewards.

The research shows a clear distinction between the financial attitudes of men and women this Christmas, with women undeniably emerging as the more financially savvy of the two. Nearly half of women (46 per cent) will definitely be looking for ways to save money this Christmas, compared to 32 per cent of men. 

In general, Brits are carefully evaluating what they spend this Christmas, with one in four (24 per cent) claiming they will definitely stick to their Christmas budget. However, it is the nation’s women who appear to be more strategic when spending, with over half (55 per cent) of women sensibly admitting to spreading the cost of Christmas by buying a few presents every week, compared to just 32 per cent of men. 

Furthermore, women are proving to be more resourceful when thinking about Christmas gifts, one in four (24 per cent) claim they will be recycling unwanted gifts from previous years, compared to only 16 per cent of men. Women are also more likely, than men, to have agreed a specific budget with family and friends for Christmas presents, 28 per cent and 18 per cent respectively. 

David McCreadie, Managing Director, Banking at Tesco Bank said, 

 “Our research reveals that women are more financially savvy when it comes to finding ways of making their money go further this Christmas, increasingly looking to reward schemes and discount offers to help pay for Christmas presents. 

“The Tesco Clubcard Credit Card rewards customers with Clubcard points on whatever they buy, wherever they buy it*.  The card also offers new customers 0% on purchases for 15 months – making it a great way to earn and spend this Christmas.”


For more information and media enquiries please contact:

Tesco Bank press office

+44 (0) 131 274 3630 

Notes to Editors:

Representative example - 

16.9% APR representative (variable) -  Based on a credit limit of £1,200* -  Purchase rate of 16.9% p.a. (variable)

Tesco Bank, PO Box 5747, Southend- on- Sea SS1 9AJ

* Your credit limit may vary depending on your circumstances

The Tesco Clubcard Credit Card is available to over 18, UK residents only, subject to status

1 point earned per £4 spent in each purchase transaction (£4 min, must have available credit)

0% of purchases for 15 months applies from account opening.

Research carried out by 72 Point Ltd, on behalf of Tesco Bank. Total sample size was 2,000 adults. Fieldwork was undertaken between 7th and 8th November 2011.  

About Us:

Tesco Bank’s goal is to make banking and insurance easier and better value for people who shop at Tesco. We’ve been around since 1997 and today we help more than 5 million customers manage their money every day. Our 4,000 colleagues serve our customers seven days a week from our three main centres in Edinburgh, Glasgow and Newcastle, and we are also available through online and mobile banking 24/7. Tesco Bank participates in the Chartered Banker Professional Standards Board.

Tesco Bank is a trading name of Tesco Personal Finance plc. Registered in Scotland No. SC173199. Registered Office: 2 South Gyle Crescent, Edinburgh, EH12 9FQ

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