Staycation not Vacation for Brits this Summer
20 July 2012
Britons are embracing the Great British Summer with a staggering 58 per cent increase on bookings for days out this year.
New research for Tesco Bank Clubcard Credit Card has revealed that three quarters of British people are planning to make trips with their family toUKattractions this summer, with each family expected to go on at least four outings, making 2012 the year of the 'staycation'.
And figures from Tesco Clubcard, which offers its 16 million active users discounts on tickets to attractions, shows that the top ten destinations are:
- Alton Towers
- Thorpe Park
- Drayton Manor
- Chessington World of Adventures
- Woburn Safari Park
- Blackpool Pleasure Beach
- Sea Life Centre
- Eden Project
The survey of Tesco shoppers revealed that 39% of customers plan to exchange their Clubcard reward vouchers to pay for their day-out. But families treating their kids to a fun day out admit they will try to find ways to cut back on unnecessary spending. More than two thirds of respondents said they always look for discount vouchers for day trips, 62% said they will take a packed lunch to help save money, and 43% will avoid buying treats from the gift shops because they are usually overpriced.
David McCreadie, Managing Director, Banking at Tesco Bank commented,
"The Staycation is well and truly on the rise and we're really pleased that we can help make family treats more affordable this summer by giving customers Clubcard points every time they make a purchase with the Clubcard Credit card."
Even the unpredictable British weather isn't putting the nation off days out, with nearly 73 per cent planning a trip to the beach, followed closely by 70 per cent expected to visit to zoos and animal parks. And for 63 per cent of theUKpopulation, thrill-seeking tops the agenda as a visit to a theme park is their priority this summer.
The findings also reveal that a third of families are prepared to travel up to 50 miles to their chosen destination.
Ian Simkins, Clubcard Rewards Director for Tesco said,
"Our customers know they're getting a great deal on days out this summer, as Clubcard points can be exchanged for up to four times their face value on a fantastic range of days out. For example, Clubcard members can buy a day pass for Legoland with vouchers worth £11.50, compared to a normal cost of £44.20."
For more information and media enquiries please contact:
Tesco Bank press office
+44 (0) 131 274 3630
Notes to Editors:
The research of Tesco shoppers was conducted by Dunnhumby between 21st June to 27th June 2012. 2000 nationally representative online interviews were conducted randomly with adults aged 18+ inGreat Britain.
*The Clubcard Credit Card doubles as a Clubcard allowing customers to earn 1 point per £4 spent in each purchase transaction (£4 minimum). Must have available credit.
The Clubcard Credit Card currently offers:
- 0% on purchases for 16 months with 0% on balance transfers for 9 months from account opening or,
- 0% on Balance Transfers for 18 months with 0% on purchases for 3 months from account opening.
16.9%APR representative (variable) - Based on a credit limit of £1,200* - Purchase rate of 16.9% p.a. (variable).
*Your credit limit may vary depending on your circumstances. The Tesco Clubcard Credit Card is available to over 18, UK residents only, subject to status.
Tesco Bank’s goal is to make banking and insurance easier and better value for people who shop at Tesco. We’ve been around since 1997 and today we help more than 5 million customers manage their money every day. Our 4,000 colleagues serve our customers seven days a week from our three main centres in Edinburgh, Glasgow and Newcastle, and we are also available through online and mobile banking 24/7. Tesco Bank participates in the Chartered Banker Professional Standards Board.
Tesco Bank is a trading name of Tesco Personal Finance plc. Registered in Scotland No. SC173199. Registered Office: 2 South Gyle Crescent, Edinburgh, EH12 9FQ